Response Media engineers more than 250,000 new successful relationships each month between global brands and their customers.
We have developed two distinct philosophies which guide our direction as a company and our decisions as advocates for our clients:
Relevant, meaningful, and delightful relationships between brands and their audiences consistently deliver more long-term return and value for marketers. CRM has evolved to this point.
Data is used to drive all
recommendations and decisions. Our job is to relentlessly and proactively identify, learn from and leverage data to continually improve outcomes.
Our signature end-to-end Relationship Marketing System™ (RMS) platform helps us to optimize the relationship lifecycle between brands and their audiences from Awareness-to-Advocacy™.
How we know it works:
Partners
What does this mean for clients?
It means our CRM approach delivers improved productivity and profitability to our clients’ marketing for the long term.
RMS gives clients a fully integrated relationship marketing solution that incorporates:
- Digital & Direct Media Maximizes the profitability and scale of a brand’s customer relationships via data-driven media planning and buying services from exchange-based media buying to lead generation.
- Email, Mobile & Social Marketing Efficiently creates mutually valuable, 1-to-1 relationships between brands and their customers.
- Data Yields information and insights for enhanced targeting, marketing automation, data quality, integration, and privacy/security compliance.