Response Media’s New Movers National Phone Book Ride-Along Program
puts your advertisement in the right place at the right time, during
a vital stage of a consumer’s life, when they are in the market
for products and services for their new homes.
Program Benefits
Be in touch with over 16 million annual new movers when
they are ready to build new relationships and make new purchases.
• Your
message is delivered to new movers with their phone book within one week
of their move • Beat Your Competition- your message is delivered ahead of competitors’ • Targeted vehicle for your offers (discounts, premiums, product samples,
etc.) • Your advertisement reaches your target audience in a
neatly collated, attractive 4- color envelope
New Mover Facts
•
Over 17 million U.S. households move/year
• When people move, their spending generally increases by 200% • Movers spend $102 billion/year on new products and services •
“Hot Period” is 90 days before, during & after move • Purchasing
decisions/new relationships include furniture, appliances, retail stores,
home improvement stores, pharmacies, grocery stores, banks,
restaurants, home security providers, home maintenance services and more > View Program Coverage Map
